Old Spice Original After Shave Lotion 150ml

Product Information

A citrus blast in the head followed by a floral bouquet in the heart and a musky resinous base. There’s something for everyone in Old Spice’s timeless classic.

Old Spice unveils new Fresher collection, brand ambassador". Drug Store News . Retrieved 2021-08-13. Old Spice was launched as Early American Old Spice by William Lightfoot Schultz's soap and toiletries company, Shulton Inc., in 1937. It was first targeted to women, with the men's product being released before Christmas at the end of 1937. [1] History [ edit ] 1944 advertisement for various Old Spice products Old Spice has partnered with the NFL and featured football stars including Ray Lewis, Greg Jennings, and Wes Welker in various TV and digital campaigns. In 2012, former NFL player Terry Crews was featured in the brand's viral hit "Muscle Music". The interactive video allowed people to make music through different musical instruments rigged to corresponding muscles on Crews's body. [11] The citrus fades with the spices leading the nose to a surprisingly floral heart. Discernable notes of carnations and jasmine reveal themselves from the bouquet. These linger for a while until burned away by dry cinnamon notes that emerge as the base’s precursor. Base Notes

Apparently designed to have the appearance of a buoy, it’s always been more reminiscent of a milk bottle. The nautical aesthetic has been downplayed on the newer bottle designs. Times, Los Angeles (6 January 2014). "Old Spice's 'Momsong' commercial is another viral hit". Los Angeles Times . Retrieved 2016-09-09.

Old Spice is an exemplary specimen of the Oriental fragrance family. Its spicy amber provides a deep, nostalgic foundation to its invigoratingly fresh and citrus notes. Head Notes

Old Spice customization through Productimize Simple Solution". Productimize . Retrieved 2023-10-03. The aftershave comes in a splash bottle rather than atomiser. The plastic stopper, which used to be grey, is now a striking red that matches the bottle’s details. In 2013, Old Spice launched a series of TV commercials in India titled "Mantastic Man" starring supermodel and actor Milind Soman. [ citation needed]

Aftershaves are notorious for cooking the head notes away immediately upon application. That said, Old Spice’s head manages to resist and endures for a good quarter of an hour. The resulting heart is an enjoyable and lasting experience until leading to the fragrance’s celebrated musky base notes. Old Spice’s secret weapon lies in its ability to provoke strong emotions through olfactory memory. Its composition is deeply rooted into both American and British collective consciousness. Old Spice is a versatile year-round fragrance. However, it proves particularly successful during the end of autumn and during the winter months. The combination of citrus and spices make it an ideal Christmas fragrance that evokes potpourri and mulled wine.In 2019, Old Spice named actor, comedian, and writer Deon Cole as its global brand ambassador for its five-piece line. [16] [17] In January 2016, Procter & Gamble changed the scent of its Old Spice Classic After Shave. [ citation needed] Products [ edit ] Pushing 80, Old Spice eternally struggles to stay relevant in the face of a dynamic and changing market. In the 1970s, Old Spice transitioned into a fragrance brand and distanced itself from its shaving heritage.